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High Snobiety

London

High Snobiety launch the inaugural debut of ‘Not in London’, a series which intends to explore the style legacy of the city and how creatives today are reshaping culture. The brand created a pop-up store in Selfridges that had installations, exhibitions and products to be discovered across four days. The collections offered as an ‘ode to the big smoke’ were curated alongside the event for exclusive merchandise. UNCLE used paste ups and facilitated video content to bring the campaign to the streets ahead of the launch.