Milan - UNCLE

Work01.25Canada Goose

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Canada Goose’s latest winter campaign has redefined how to stay stylish while embracing the elements, proving that nothing heats up the season quite like their iconic outerwear. Showcased across the fashion capitals of Berlin, Milan, and London, the campaign seamlessly blends function with luxury, spotlighting a collection designed to dominate cold-weather style. We brought this vision to life, strategically positioning the brand in high-profile locations and aligning it with a global audience that values quality and aesthetic.

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Work03.2405.24Salomon x RANRA

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Milan streets were privy to the new RANRA x Salomon SKOR shoe drop that was categorised with a scaly motif sure to draw in eyes of onlookers. The shoe brings RANRA – the Reykjavík based design studio and Salomon – the outdoor specialist turned style staple together in spectacular fashion that keen streetwear enthusiasts will flock to.

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Work11.2305.24Malin & Goetz

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Milan was poised and ready for Malin & Goetz to pop up around the city for streetside skincare. Their luxury products have the edge in an up-market city coded with self-care and UNCLE took their fresh checkerboards to new heights ‘for all the ways we live’.

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Work03.2304.25COS March 23

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COS decided to make an international splash and showcase their Spring/Summer 23 collection across Europe and UNCLE were happy to oblige. Using recognisable faces like Kieran Culkin gave their tailored pieces a fresh edge – this paired with contemporary direction of the focal images elevated the campaign to new heights. A mixture of wildposting and billboards were used to make sure visibility was high on the streets of Berlin, London, Milan and Paris.

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Work01.2304.25Lampoo

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‘It’s time to change your fashion habits!’ Lampoo have proclaimed a bold statement in their latest international campaign. The second-hand luxury retailer are calling for wardrobe detoxes and sustainability, breaking the fashion cycle that promotes over consumption. Their message has been spread over London and Milan courtesy of UNCLE.

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Work02.2204.24Smiley

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Smiley - Flyposting, London, New York, Milan, Berlin

For the last five decades, Smiley has been spreading joy and radiating happiness through its positive message and clothing, accessories, homeware, food and beauty products. To celebrate the big 5-0, we wild posted the streets of New York, Milan, London and Berlin with Smiley’s hopeful message. The slogan “take the time to smile” is the ultimate embodiment of Smiley’s brand and reminds people of the one thing we could all use more of.

Smiley - Flyposting, London, New York, Milan, Berlin

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Work01.2204.24Louboutin

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Sneakers are hardly the first kind of shoe that comes to mind when you think of high-end designer Christian Louboutin, synonymous as they are with their red-bottom stilettos. Still, they’re stepping a toe into more casual footwear, and this campaign spread across Milan by us allows passers-by to learn more.

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Work08.2104.24Tommy Hilfiger

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We teamed up with iconic jeans brand Tommy Hilfiger to bring their VEVO partnership to the people of one of the buzziest cities in the world. Featuring artists Ray Blk and Big Zuu, our “Less Buzz More Music” posters in Milan were bright and playful–just like Tommy.

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