




Canada Goose’s latest winter campaign has redefined how to stay stylish while embracing the elements, proving that nothing heats up the season quite like their iconic outerwear. Showcased across the fashion capitals of Berlin, Milan, and London, the campaign seamlessly blends function with luxury, spotlighting a collection designed to dominate cold-weather style. We brought this vision to life, strategically positioning the brand in high-profile locations and aligning it with a global audience that values quality and aesthetic.
Blackpink’s Rosé takes center stage on the cover of I-D Magazine, and she’s making sure everyone knows it. In a raw and riveting interview, the global icon dives into the emotional rollercoaster behind her debut album—euphoric highs, late-night breakdowns, and the raw vulnerability she turned into pop perfection. To mark the moment, UNCLE hit London hard. West London streets were blanketed in bold, unapologetic 4-sheet posters—flyposting done right, and impossible to ignore.
Polaroid knows exactly what the best gift is this holiday season, and they’re making damn sure we all do too. Their sharp new campaign snaps up the raw, unforgettable moments that matter—captured through the lens of a Polaroid camera with that unmistakable vintage vibe we all love. The message is loud and clear: the holidays aren’t about perfect wrapping paper—they’re about preserving and reliving the memories that hit home.
UNCLE made sure that message was impossible to ignore. With 4-sheet posters and wildposting in the busiest, can’t-miss spots, the campaign didn’t just show up—it made a statement. We made sure it didn’t just land – it stuck.
Returning client Delli came back with one goal: to own Christmas. Whether it’s a festive blowout, a laid-back catch-up, or nailing the perfect gift voucher, Delli wants to be the name on your holiday hit list. To make it happen, they ditched their signature yellow and went all-in on a bold, unapologetic Christmas red. With UNCLE’s help, they dominated Bristol, Manchester and London’s busiest streets with oversized, head-turning checkerboard artwork—grabbing eyeballs, stopping traffic, and making sure no one missed the message.
Isamaya Ffrench has joined forces with Nike for an exclusive collaboration, blending the worlds of beauty and sportswear. The visionary founder of the renowned beauty brand draws inspiration from female athletes to craft two distinctive colourways of Nike’s iconic Air Max DN trainer. This bold fusion of athleticism and beauty is impossible to ignore. To amplify the impact, UNCLE brought the campaign to the streets of London with massive installations, paste-ups, and striking large-format visuals across the city. With its minimalist, eye-catching design, the campaign turned heads and left an indelible mark on the urban landscape. The variety of formats became a cohesive street collection.
Sessùn’s AW24 campaign took luxury to the streets with unapologetic style. With bold, trendsetting designs, the brand stays miles ahead of the fashion curve. This autumn, they unleashed those signature seasonal vibes straight onto London’s urban canvas. Eye-catching 4-sheet posters layered the city, igniting buzz for the womenswear label with a rebellious flyposting campaign that made sure no one could ignore it.
COS Winter 2024 is all about embracing bold contrasts, luxurious textures, and an unmistakable elegance that demands attention.
In UNCLE’s latest collaboration with this trusted brand partner, we’ve created a collection of powerful visuals designed to leave a lasting impression. Known for their willingness to push boundaries, COS have placed their trust in our vision, letting us explore innovative formats that truly connect with urban audiences. This campaign is hitting the streets of London, Berlin, and Amsterdam—expanding their footprint in fresh markets and taking over cityscapes. From towering columns along Amsterdam’s canals to bold street banners in Berlin, and striking flyposting across London, we’re making an undeniable mark in these iconic cities.
Tis the season to gift like a pro. Get into the holiday spirit with Marc Jacobs ‘Essentials’. The campaign featured everything from timeless classics to new must-haves. Perfect for crossing off that Christmas wish list—or just treating yourself.
UNCLE took things up a notch, turning London into a holiday gift guide with bold, attention-grabbing posters. From sprawling mega-sites to blocks, we made sure the city couldn’t look away. Our large-format displays dominated key hotspots, spreading festive cheer and Marc Jacobs style at every turn.
A pop-up launched Young Thug’s new brand Sp5der, their exclusive FW24 Nocturnal Highway capsule is available only at Selfridges. The brand enlisted UNCLE to share the secret across the city.
To bring this vision to life, UNCLE crafted an eye-catching flyposting campaign, strategically placing posters in high-traffic areas to maximize visibility and connect with Sp5der’s target audience. By occupying key urban locations, we ensured the encrypted message reached the right eyes at the right time.
Adidas teamed up with London’s skate brand Always Do What You Should Do for a second collaboration and campaign. We were happy to facilitate another street showcase by bringing that transfixing blue artwork to the key hotspots across London. This ‘very sleek stepper meant to be worn’ is a head turner whilst still preserving classic style elements pulled from both brands. Whilst the campaign made waves throughout the city, it was the standout display at our Brick Lane megasites that captured everyone’s attention.
Bringing PAPIER and paste to the streets in style.
We took London by storm with a vibrant wild-posting campaign that transformed the cityscape, reaching from the bustling alleys of Soho to the chic avenues of Notting Hill. The streets were drenched in a sea of pink. With bold checkerboard artwork and striking visuals, Papier made its guerrilla debut, turning urban walls into art galleries and sparking curiosity everywhere.
Paste-ups and mega posters strategically claimed high-traffic spots, blending bold design with minimalist impact to create a head-turning spectacle. The campaign’s clean, confident aesthetic embodied the spirit of Papier: bold, stylish, and unforgettable.
Adanola is a rising force in the activewear industry we designed a wild posting campaign engineered to seamlessly integrate into two of the world’s most influential style capitals—New York and London. The impact we made on each city aligns with Adanola’s vision to create activewear that thrives in both athletic and everyday settings.
Utilising blocks, sprawling mega-sites, and paste-ups to leave an indelible mark across key metropolitan hotspots. We claimed prominent spaces with large-format displays to spread the word on this one.
This autumn, Mammut launched a captivating new campaign focused on the theme of exploration. To bring this vision to life, UNCLE designed an innovative outdoor activation, strategically filling urban spaces with ambient clings and flyposting. These placements served not only as brand touchpoints but also as a call to action, reminding passersby to “look up” and embrace a new perspective on adventure. Through this bold and immersive approach, the campaign effectively communicated Mammut’s brand ethos, inspiring individuals to explore beyond the ordinary in their surroundings and within themselves.
UNCLE’s targeting strategy was crucial to the campaign’s success, carefully selecting high-traffic areas to maximize visibility and resonate with Mammut’s adventurous audience. By occupying key urban spaces with large-format visuals, we reinforced the campaign’s message and created an urban footprint that encouraged onlookers to engage with the brand’s message.
Cult colour is hitting the streets hard for Cult Beauty. Their latest campaign floods London with hues and unapologetic makeup looks – from neon-bright eyeshadows to bold, statement lips. Cult Beauty isn’t just selling cosmetics—they’re championing individuality in its most vibrant form.
With 4-sheet blocks and wild posting taking over key spots, the campaign doesn’t just make an appearance; it leaves a mark. Layered artworks stack and spill across the cityscape, demanding attention and ensuring that this splash of colour isn’t something you simply pass by.
Dr. Martens, an icon of rebellion and self-expression, sought a reboot with UNCLE while staying true to their roots. The campaign balanced heritage with modernity, capturing the brand’s timeless spirit. We took things to the extreme with megasites, paste ups and blocks citywide. Designed for the streets of London, its bold simplicity turned heads with ease.
COS are a core client of UNCLE’s, and throughout our time working together, we have introduced them to many of our markets in Europe. They are always keen to experiment and follow our lead with formats that we know will hit our cities in the most effective way. This campaign saw them step into Amsterdam and using columns canal side, lining Berlin streets with 20m banners and spreading distinctive artwork with flyposting across London’s Soho, we can always advise on what will cut through thanks to the trust we’ve built with their team.
Fitness hot shot’s Gymbox cut the crap with their latest campaign that plays on cultural stereotypes and combats them instead with refreshing honesty that’ll be sure to make their gyms just that much more appealing. Humour pours from the slogans offered amongst their art works and UNCLE was happy to oblige to take messages like ‘bottomless brunches, uppercut punches’ to London streets this September.
All Saints showcasing the freshest faces in the modelling industry. Their drop coincides with the launch of their fragrance, Sunset Riot—a scent that perfectly complements the brand’s edgy, rebellious spirit. Together, the fresh faces and the new eau de parfum capture the essence of modern style and individuality. They found a way to bring your brand identity to streets with tangible media and real life results.
Epidemic Sound always tell compelling stories through sound and has transformed the relationship between brands and audio creators, setting a new standard for collaboration. They’re an invaluable resource for users seeking unique audio solutions. We used a combination of stencils and posters to send a message no one could ignore. Using bespoke formats like stencils we can get you anywhere and everywhere alongside a takeover of wildposting.
Vivienne Westwood and Palace have come together to launch a collection that merges streetwear with a distinct British heritage, celebrating the rebellious spirit that defines both brands. Originating from a shared ethos of defiance, this collaboration took centre stage with bold showcases in New York and London, capturing the essence of their unique aesthetics.
In an effort to make a statement and stand out, they opted for a less conventional format, sparking conversation and intrigue throughout the fashion world. By breaking away from the norm, they’ve crafted a campaign that doesn’t just follow trends—it sets them.
This was followed up with a poster campaign in New York and London because leveraging a variety of formats, including ambient displays and posters, ensures a lasting impression with consistent visibility over time.
Pride looks good on everyone. Over the past few months fashion powerhouse ASOS have been following the vibrant trail of Pride celebrations across the UK in Brighton, London and Manchester. Their mark was left in each city with iconic colour combos that proudly support the communities that Pride uplifts courtesy of UNCLE. 4 Sheet blocks made an impact, becoming a backdrop for cities galore.
Ambient is where it’s at and Lounge know it. Their Summer Noir collection became part of the framework of London thanks to UNCLE, with the darker theme of the collection working well in the night light. We used large scale projections that decorated the city in key hotspots like Soho and Shepard’s Bush, as well as around iconic buildings including the Shard to get all eyes on Lounge.
Dear Frances and their luxury offerings consistently stay ahead of the fashion curve with their trendsetting designs. This summer, their structure worked as a bright juxtaposition against the streets of London. Striking 4 sheets being layered across the city to incite excitement for the shoe brand with flyposting.
Returning client Jessica McCormack have worked with UNCLE many times and this summer was no different when they came to us with the launch of JM Camp. The campaign makes it clear that it’s time to wear your diamonds all the way come rain, sun or shine. To mark the occasion, we went in on flyposting, with 4 sheet blocks and B2 blocks to line west London for their customers.
Nanushka hit the ground running for their High Summer 2024 drop ‘Until You Found Me’. Featuring breezy blue creatives that when layered together created an enticing image for eyes on the streets. Blocks and paste ups made the perfect statement for the brand who stepped into London for a flyposting campaign courtesy of UNCLE.
Morphe are swirling into view with new campaign for their ‘Huephoric Rush’ 3-in-1 blush. The spiral pattern embedded into the product made its way to campaign posters, with the motif acting as a hypnotic entry point to the product launch. UNCLE was happy to oblige with a flyposting campaign across the city of London to maximise the impact of the launch.
Saatchi Gallery have returned to work with UNCLE on this year’s ‘Beyond Fashion’ exhibit. We hit London with a dominating flyposting campaign that left the city intrigued by their decisive turquoise artwork. With megasites on Brick Lane and blocks across the rest of the city this one was hard to miss – as is the collection showing now at the gallery.
Studio Nicholson made good use of our paste up format, leaving an impact on London as the structural, square shape stood out amongst the industrial surroundings of the city. Their laid-back visuals pulling from neutral palettes worked to showcase the classic silhouettes the fashion house is known for. UNCLE made sure to direct their brief towards flyposting format types that elevated the creatives they supplied.
Returning client You Swim and their inclusive brand identity are always at home in London streets and after stacking B2 blocks together UK side we took them over the channel to Europe to elevate their new campaign. Their body positive message and imagery landed well in Berlin – a city that doesn’t shy away from progressive thinking (nor these posters). An international success for the global brand using flyposting and wildposting.
There’s a new dating app on the scene, and this time it’s fun! Pure Dating don’t take themselves too seriously and played with puns to turn heads across London. The brand’s messaging certainly gets their take across and when paired with a funky array of colouring it’s hard to ignore – especially when UNCLE got them up on megasites in Brick Lane to really pack the punch.
Another Man magazine present SHASHIN RON at Dazed 180 studios. The exhibition showcases the printed words and moving images from the Summer/Autumn 2024 issue, featuring global artists and photographers. Editor-in-chief Ellie Grace Cumming emphasizes, “Photography and visual essays are at the heart of our reimagined magazine. This exhibition honors the remarkable global talent behind our dynamic and thought-provoking first issue.” UNCLE got the poster up across London to spread the word.
Luxury fashion house Mulberry entrusted UNCLE to bring their vision to reality for their hardware campaign. Using a collection of 4 sheet blocks and high impact megasites the brand went big for their inaugural campaign with us. Mulberry highlighted a new design in an iconic motif to run across their Pimlico collection because “it started with a lock”.
For over a century, Moscot eyewear has been synonymous with timeless designs and exceptional quality, attracting the admiration of iconic figures like Paul Rudd, Ringo Starr, and Danny DeVito. The colour yellow is a core part of their brand identity made for the perfect stand out design for London streets. From the sleek frames to the eye-catching posters dotting the streets, Moscot’s unmistakable campaign left an impression – and you didn’t need to look twice.
A collaboration for fashion leaders Mango and Victoria Beckham sees femininity meet experimentation with a collection that marries the brands two aesthetics this season. The collection itself boasts luxe materials and deconstructed silhouettes to culminate in a timeless elegance. They brought the summer to city streets with a touch of turquoise in their creative which only reaffirmed that the summer season has begun.
“It’s not what you’d expect a shop to be” was the line that caught the attention of London boroughs for luxury brand LN-CC. March saw them open a store in fashion hub Dalston to the delight of culture conscious individuals ready to shake up their wardrobes. A deep red checkerboard of B2s blocks made its mark this spring.
Realisation Par returned to UNCLE to mark the moment of both their London store opening and their Dreamgirl campaign run that dominated London. Megasites made use of their large form artwork that borrowed motifs from the Union Jack to bring with it a colourful throughline to the heritage of the opening’s location.
Crunchy Roll are bringing Anime to the masses whilst championing the art form. The streaming service offers the largest selection of Anime compared with any other platform which has been a sure-fire way to attract customers worldwide. The electric blue poster struck London streets courtesy of UNCLE.
Adidas Originals have a style to suit all occasions – from Sambas diverse set of colour combos, the timeless appeal of classic Superstars and even Spezials, the potential game-changer, poised to define the next season’s footwear trends. Despite the Originals differences, the Adidas brand has become a globally recognized symbol adorning pavements worldwide. UNCLE went bold with blocks, megasites paste ups in Liverpool, Manchester and London to make as much impact as the footwear.
Bet this poster made you look twice? Its provocative nature aligns perfectly with Mantle, a skincare brand determined to redefine the conversation on anti-aging by confronting traditional beauty norms head-on. Their latest campaign issues an invitation to those with ‘skin with experience’ for an upcoming digital casting. Through this initiative, Mantle aims to spotlight models who are typically underrepresented in media, empowering an age group that often feels unworthy. UNCLE stands behind this powerful agenda and flyposted streets with the campaign.
AU Vodka needs no introduction, their striking gold bottle marks shelves worldwide and gives the brand a sense of luxury that aligns with their locally sourced ingredient list. UNCLE marked the streets of London with a bright red question mark poster that hints at something new to come for the brand – can you guess what it is?
Inspired by the electronic music scene comes Armani Exchange’s latest drop in collaboration with Mixmag, it brings elements of club dressing as inspiration for the capsule collection. Featuring a lot of black with block silhouettes make sure to mark the collection with the social spirit of dance music. London saw megasites, paste ups and large blocks to hit hard for the brand’s spring/summer offering.
Evolution as told by grocery delivery service Gorrillas; ‘Shopping, but evolved’ was a fun way for them to play on their own branding. The funky poster was sure to turn a few heads on London’s streets. Whether it’s a last-minute edition to take the spice level up a notch or a list of prime ingredients for a mega meal, they’ve got you covered.
Disco Boy is a 2023 film from the director Giacomo Abbruzzese and tells the story of a French Foreign Legion member and a guerilla fighter. The project is Abbruzzese’s first time on the lead of a film and stars Franz Rogowski in the leading role. It competed for the Golden Bear award at the 73rd Berlin film festival. UNCLE brought the mirage of purple and blue posters to London’s streets to get more eyes on the project.
Epidemic Sound have revolutionised the way brands and audio creators co-exist and work together. The brand has curated a large catalogue of both music and sound effects for users to utilise. Their offering defines a plethora of global campaigns and stories told by brands who use their service. UNCLE dominated the streets with megasites, paste ups and blocks so London was sure to listen in.
COS are no stranger to working with us on international projects but this time they ventured to Amsterdam as well to take advantage of the iconic columns that line the city’s streets. They opted to take things canal side for maximum impact along with London and Berlin takeovers too. The campaign promotes their Spring/Summer 24 collection that a brings pop of colour in time for the new season.
Beauty Brand Lumene are determined to help you achieve that coveted springtime glow. Their latest campaign features their must-have CC cream, promising an all-over glow – and who doesn’t want that? Radiance never looked so good. Their posters gave the streets of London a fresh look thanks to UNCLE.
Joe & the Juice isn’t just another food and drink venue in London—it’s an institution. Beyond being a breakfast stop, it’s become a cultural landmark within the city. With UNCLE’s collaboration, they’ve embarked on a campaign to inject vibrancy back into the streets with their citrus colourway. Strategically placed posters aimed to spread a message of revitalisation, and a welcomed message to bring new eyes to their stores.
Fashion brand Ganni have debuted their Spring/Summer 24 collection, the grungy campaign plays with print and texture in an amalgamation of darker hues. The release contains a rebellious spirit whilst remaining distinctly chic in keeping with the brand’s identity and it blended well into the eclectic backdrop of the British capital courtesy of UNCLE.
London’s beauty scene was abuzz with anticipation as Paula’s Choice made its appearance on the streets, bringing its renowned skincare solutions to London. The brand carved out a niche where self-care is paramount and stood out with their blend of luxury and accessibility. UNCLE hit the streets hard with B2 blocks that took over sites across the city.
High Snobiety launch the inaugural debut of ‘Not in London’, a series which intends to explore the style legacy of the city and how creatives today are reshaping culture. The brand created a pop-up store in Selfridges that had installations, exhibitions and products to be discovered across four days. The collections offered as an ‘ode to the big smoke’ were curated alongside the event for exclusive merchandise. UNCLE used paste ups and facilitated video content to bring the campaign to the streets ahead of the launch.
The collaboration between sports giant Adidas and London’s own skate brand Always Do What You Should Do has resulted in a showing that graphically took the streets to new heights. The co-designed capsule collection pulls from retro elements of both brands, crafting designs that honour the essence of ADWYSD’s origins. Whilst the campaign spanned across the city, it was the showcase at our Brick Lane megasites that truly stole the spotlight.
The SS24 Vivienne Westwood campaign seamlessly continues with the ‘Britcore’ aesthetic that has long defined the brand’s visual identity, infusing it with contemporary edge. Drawing inspiration from Shakespeare’s timeless Sonnet 18, the collection marries tailoring with delicate floral motifs, epitomising the notion of “everlasting beauty.” UNCLE spearheaded the campaign’s global presence in the streets of London, New York, and Paris with a showcase befitting our esteemed long-term brand partner.
C.P Company x Palace collaborated for a streetwear extravaganza that was brought to life on the streets of London. “Palace’s eclectic, quirky approach, rooted in British subcultures, blends perfectly with C.P. Company’s technical expertise in the silhouettes” for a collection worth being seen in. The playful artworks bend their photography with extreme editing and over exposed colours, a sure-fire way to get noticed – not that this pair need it.
Flannels have a history working with UNCLE and for the new year we collaborated once more to bring their creatives to the streets of London. Their black and white checkerboard design worked well individually and in larger block formats, standing out amongst graffiti thanks to the ensuing contrast of the colour-way.
The streets were green with envy envisioning the apparel on offer for the new bodywear line from the men’s fashion brand. Ché decorated the streets of London with their exclusive offering, provocative in nature that when paired with UNCLE’s bold poster tactics made for an unmissable match.
You’ve probably seen this campaign taking over the city of London courtesy of UNCLE. The large format megasites worked in perfect harmony with the grungy blue creative for beauty brand Byredo. Titled after the Shakespearean ‘A Winter’s Tale’, the campaign begs the question – has winter ever looked so good?
Hollywood Authentic took to the streets of London courtesy of UNCLE to draw in readers ahead of their latest issue. At the core of the magazine consistently takes a personal approach to photography style, aiming to draw the onlooker in with a sense of tangible closeness. The greyscale posters and chosen cover image successfully create an intrigue working like magic throughout the city.
Fashion brand House of Sunny made an impact with their collection that capitalises on a nineties aesthetic that has been taking the world by storm in the past years. With a creative symbolic of a polaroid, the nostalgic theme carried throughout the entirety of the campaign making for a powerful showing across the city of London.
We’re coming up on Christmas and Sports Direct want to fulfil wish lists in time for the big day; the mentality here is dream big! Their campaign took advantage of UNCLE’s square paste ups to maximise the original artwork design, putting their stamp on the city in style.
Zara have not shied away from collaboration this season and are now back in association with iconic stylist Harry Lambert to launch a new collection exclusively available at Dover Street Market. The designs have a retro feel, pulling from bold hues of brown, blue and red as if straight from the 70s. The posters featured a rabbit’s head which was recreated in the launch store, the mascot a funky symbol to represent the campaign across London.
From Jigsaw and Roksanda comes a capsule collection built of the back of an interplay between day-to-day pieces and those with a special touch. A limited-edition range that comes just in time for the Christmas season so why not paint the town red? The scarlet accents of the posters looked at home in the streets of London, pulling out the same pops of colour across the city streets as it went up.
A collaboration fit for a city where athleisure rules the pavements. Nike meets Foot Locker for the anniversary of the classic TN show design, 25 years of a shoe with sole! The posters stood out strikingly in fashion hubs London and Manchester, making sure to takeover and dominate their respective cities to pay homage to the iconic design courtesy of UNCLE.
UNCLE worked with Modern Films on the launch of new feature documentary ‘Tish’ with a campaign that covered the length of the UK to shed a new light the deindustrialisation of the north of England in the 70s and 80s. The film examines the life’s work of Tish Murtha, who, with an unfiltered lens, captured the impact of Thatcherism in England via photography.
Supermodel Kate Moss is no stranger to the industry making a name for herself as the English girl with a face like gold. She has since set her sights on her own ventures by creating Cosmoss – a skincare range pulling from all natural influences to help you achieve her iconic glow. London was a fitting home to her bespoke campaign making use of megasites, paste ups and blocks to bring the range to life.
King Khamelion aka Taylor Dacosta is a modern-day creative who has explored the scope of acting, dance and art bringing a flair to all. The self-professed lover of all things creative made a good match for UNCLE to take things nationwide with a campaign that covered the country from one corner to another.
Contemporary art space The Perimeter has a new exhibit HOME WRECKERS from artist Anna Uddenburg running until December 22nd. The collection from the Berlin based artist focuses on mixed mediums including sculpture, installation and performance and hopes to relay the complex relationship between systematic control based in ‘technology-bound consumer culture’.
This three-phase campaign with 16 Arlington certainly succeeded in building intrigue and momentum for the brand’s Autumn/Winter 23 collection. Each month saw a new poster design hit the streets of London. Dubbed ‘Wake’, photographer Hanna Moon captured a coherent, seductive mood for the collection that was littered with rich colours and lots of glitz.
Fashion connoisseur Ganni have become quite the UNCLE collaborator with their campaigns always looking at home in London – a city that reflects the outlandish but always stylish brand offerings. The poster sees a glistening hot pink Bou bag (certainly the colour of the moment) take centre stage, cutting through the greyscale of the city to break through to London’s catwalk pavements.
Creative hospitality company Ennismore took advantage of a bold format to takeover both London and Paris for their latest campaign. Their travel and food membership plays with the phrase Disloyalty that promises to help you beat boring when travelling somewhere new.
Zara x Steven Meisel a duo that culminates with a dark infusion into personal style. The pair came together to create a range exudes mystery and seductive nature. It has a strong tie to Miesel’s hometown of New York which also titles of the collection.
Marc Jacob’s offshoot Heaven is back for Fall 23 and you’ll be forgiven for thinking it might have the edge factor over the former. Their latest campaign creatives display a nearly unrecognisable Bella Hadid entwined with a futuristic metal figure, together providing the soft against the hard – a motif that Heaven seem to balance so well with their releases. London got to know courtesy of UNCLE.
‘Your style journey in the making’ hails USC as they covered London and Manchester with their back to uni campaign. Affordable apparel without compromising on style blending together for a brand that knows its audience. As students eyes return to our key cities, USC knew now is a time to use the streets to their advantage.
All Saints are a brand that put attitude first, making a name for themselves with their cut and paste outlook on fashion. Their accessible yet refined apparel crosses oceans with ease, this campaign detailing how global they are and more importantly where to find them. They took no time to share their posters spotted in Los Angeles, London and New York.
COS with their distinctive and clean looking visuals returned yet again to take over Europe throughout cities Berlin, Paris and London. Long format banners made the most of their recognisable creatives, working as a city side lookbook for their Autumn/Winter 23/24 collection.
Andreas Kronthaler for Vivenne Westwood sees the brand’s Autumn/Winter 23/24 collection show up with force. The ‘British Core’ styling and shoot location made their creatives feel home grown and relatable. So, whether it was hotting up the sunshine coast of Los Angeles or aligning with grungy in the streets of London and New York, this campaign was nothing if not dominant over fashion week across the globe.
Makeup connoisseur Glossier are dominating leaders of the clean aesthetic, continuing to deliver on products that have a base in skincare – working not only on skin in the moment, but FOR skin in the future. Their Stretch foundation is a new launch after the resounding success of the concealer from the same line. UNCLE covered up the streets with the campaign and London never looked flawless.
“Convincing the world to get more ear piercings one poster at a time” is a tagline fit for the jewellery brand Astrid & Miyu that continue to provide a sparkle for its customers. Their bespoke ear stacking got people listening on the streets of London. UNCLE’s efforts were celebrated by their brand with a social post displaying the power of tangibility.
What do you get when you mix a forward-thinking fashion line with an iconic sportswear brand – a collaboration that has left jaws on the floor and a product in high demand. Ganni and New Balance sought to confirm the answer to this question in conjunction with the announcement of three new trainer designs released this August. UNCLE pasted their poster – illustrated by New Yorker cartoonist Suerynn Lee – across the streets of London.
UNCLE was a part of a moment filled with legacy over the bank holiday weekend, playing an integral role in bringing life to Notting Hill Carnival. The event comes to London streets once a year in an extravaganza of fashion, music, food and culture and never fails to spark joy amongst its attendees. Our clients cut through the crowds this summer as they were backdrop to a weekend packed with entertainment.
Using a creative concept to spread an important message across London, brand World Vision are no stranger to pushing forward social action. Their artwork is reminiscent of an ordinary makeup campaign but look a little closer and see the shady side to makeup. The eerie messaging informs on the questionable practices within the makeup industry and this campaign helped shed light on it, a cause that UNCLE were happy to support.
Yet another collaboration between Lucien Clarke and DC Shoes has hit the streets of London. Their use of gritty photographs worked in harmony with the imperfect finish of the fly format that left the campaign looking well integrated with its surroundings. The drop sees two classic shoe styles merge to create the new DCV’87 LYNX.
Makeup mogul Milani painted their shade range across London for their Conceal + Perfect foundation. They used a creative ombre effect to achieve the inclusive collection and this flourish helped convey this exact message. This design worked well in long blocks or singular posters across the city.
Colombia’s purest export certainly turned heads across London’s busiest districts for guacamole company Holy Moly. Their tongue –in-cheek marketing ploy played with minds whilst sending a clear message with their neon creative – guac so good, it should be illegal.
VEO are on a mission for a brighter future in sport with their campaign that aims to bring awareness to the disparity between men and women’s football. Their poster was hard hitting in a large format that allowed the message to speak for itself, and whilst we have come a long way – there is always more progress to be made. UNCLE happily worked with them on the streets of London and got a kick out of their content.
The new drop from Soldier Boyfriend and Duke + Dexter marked a significant moment for the brand’s signature loafers – with them being reimagined for the collaboration. Their creatives oozed class with a photo of Soldier serving suave and he seemed to think so too, the brand also took to their socials to use our traditional formats in the digital.
FACT magazine is a pioneer of electronic art and has long been a hub that creatives flock to when released. Issue 05 is an art and gaming special with a selection of four covers that UNCLE pasted on the ever stand out bespoke hoarding at 180 The Strand.
Cernucci took on the streets of London with a neon amalgamation of fashion in their latest creative. The refreshingly cool take on summer style marks a collection that’ll leave you chasing sunsets. UNCLE turned the urban jungle of London into a sunshine state for the brand.
In alignment with a Shake Shack location opening in the streets of South London, UNCLE called for the use of ambient clings to offer a peel-able (and redeemable) way of commemorating the moment. Fans of the elevated fast-food chain flocked to the standout ‘sticker’ to claim their reward around Clapham.
Is it still summer without any shade(s)? Ray-Ban are bringing bold, bright and bio-based frames this summer – available in their classic sun lenses for every style statement. The artwork was envisioned by Donna Adi who infused it with a unique perspective to make a splash on the streets of London and Liverpool.
UNCLE welcomed to the streets the latest collaboration between Ganni and Ace & Tate. A collection of diverse faces made one with abstract sunglass silhouettes turned heads in London. The duo managed to strike the balance making their designs just the right amount of effortless, and amongst fashion lovers galore the modern creative made waves in the edgiest districts of the city.
Altra Pro have launched their Jasmine XXX fragrance and have promised to deliver an intense, narcotic and juicy scent with extravagant composition. Their creatives are a series of “vibrant images that embody the kinetic energy of this intoxicating scent” and stand out unquestionably across the streets of London.
You Swim champion inclusivity with their size friendly collections offering all bodies that chance for comfort and fit. Their new Stretch II fabric moves and adapts with the body of the wearer for practicality and style for the summertime. UNCLE pasted the streets of London with their apt slogan – ‘fits you as you are’.
Creative Mentor Network strive to make the creative industries accessible to all regardless of socio-economic background. The tongue-in-cheek posters used tagline ‘pay a fortune to move to London, and work for free’ caught the attention of eyes in London, with UNCLE accommodating to support the necessary work they do.