Service95’s latest poster campaign transformed London’s streets into a dynamic storytelling space through strategic flyposting. By placing posters in high-visibility locations, the campaign ensured maximum engagement with passersby, leveraging the city’s energy to create buzz. The impact was further amplified by integrating digital content, extending the campaign’s reach beyond physical locations. This seamless combination of offline and online strategy reinforced Service95’s brand presence, demonstrating how well-placed street advertising can drive conversation.