REFY, the experts in simplifying beauty, marked a major milestone with their first physical launch at the iconic Space NK. To announce their arrival across the UK and Ireland, UNCLE staged a total takeover.
UNCLE transformed the streets of London, flooding the capital with a striking minimalist aesthetic that landed like a shock to the system. Raw B2 blocks and 4-sheet takeovers dominated the urban landscape, scaling REFY’s “less is more” manifesto across the entire city.
The first move was made. London belonged to REFY.