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05.25 Nike x JD Sports
Nike’s AirMax 95 legacy has officially hit the 30-year mark.
We kept that legacy running with JD Sports. Taking the celebrations to the streets of Milan, we introduced the people there the latest 95 silhouettes about to be adopted but the streets. Utilising the ‘Psychic Blue’ and ‘Gold Strike’ colour-ways, UNCLE went deep with a takeover where visibility was a must. A fitting gift for Nike and its legacy.
