Pull your hood up and brave it the
K-Way. In 1965, on a rainy day in Paris, an idea was born that would revolutionise outerwear. That was just the start for K-Way. Some 60 years later, the brand is continuing to protect against the elements without compromising on style. We made a splash in the streets with technicolour takeover of wildposters in London. Don’t get caught in the rain.