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12.25 Marc Jacobs
This is the holiday season for Marc Jacobs. Bold colour, tongue-in-cheek styling and a high-gloss attitude. To support the seasonal push, UNCLE and Marc Jacobs rolled out a wildposting campaign across London and Madrid. In both cities, walls were taken over with large-format posters spotlighting the campaign’s signature imagery and the playful chaos of holiday dressing. Each placement was a triptych of the creative stacked side-by-side, helping Marc Jacobs’ holiday world land where it belonged.
